Marketing
How to create an efficient email marketing campaign
Nowadays there are many voices around us telling us that email is dead for marketing purposes, however, no one conceives doing a promotional campaign without including email marketing campaign, to contact clients or our newsletters subscribers.
It is important knowing that a good email marketing campaign must be done through an efficient email supplier. If we try to do a campaign using our usual server, it is very probable that our emails will end up in our destiny’s SPAM box, or even worse, our server may end up in a “Black List”. Therefore, the most advisable thing to do is using tools specially made for these campaigns. These are some of the most common email tools: Campaign Monitor, MailChimp, Aweber, MailRelay or MailJet.