SALES CHAMPIONS 2014
When Hibü contacted us and presented us their incentive program they had designed and implemented for their commercial department, we had a nice surprise. They were looking to create an unforgettable experience surrounded by car racing atmosphere, specially Formula 1. We started to work on it and we designed them an incredible experience in Bologna and Modena, hometowns of the most prestigious sport cars (Lamborghini, Pagani, Ferrari…).
Flying to Bologna, Hibü’s workers didn’t know where they were going, it was all a surprise. They had nervous, they were excited, uncertain, but most of all, there were smiles in all of their faces. Once on the plane, the secret was unveiled: Ferrari and Pagani were their destinies, and all of the guests were full of joy.
They visited the respective museums, manufacturing plants, the mythic Maranello’s Circuit, they had group dinners on famous restaurants were drivers such as Fernando Alonso or Schumacher went when they worked at Ferrari. They had a really nice time, including cultural visits to Bologna and Modena, enjoying of their spectacular monuments and history and their famous gastronomy.
To conclude, Hibü’s Sales Champions Experience became a well-deserved reward to their sales department, and everyone of them returned home with a great experience and enormous smiles on their faces.
- Always Area: Always Events
- Category: Designing events and experiences
- Client: HIBU
- Date: July 2014